When we think of air pollutants, we typically picture something that exists outside of our home, such as pollen or smoke. But did you know that there can be pollutants inside your home, as well? Furthermore, they can cause breathing…
How do you reach new customers and grow your business? As the weather warms up in Alabama, HVAC businesses, just like yours, might be looking to expand their service territories or reach customers in other cities and counties. You want…
Thanks to the advent of YouTube, HGTV and Pinterest, many homeowners feel empowered to take on home renovations and major projects themselves. On the one hand, it's a great idea to tackle small updates, cosmetic changes to your home, or…
As we move forward into 2020, you may still be analyzing last year's numbers, setting business goals or refining your sales efforts to reach new customers. Within the home improvement industry specifically, business owners aim to find the perfect combination…
One of the best things about owning a small business is just that: staying small and nimble to give your customers that personal touch. It's one of the things that differentiates you from the big-box retailers and corporate guys. But…
How important is trust to your customers? According to recent studies, trust is of utmost importance to the average consumer. Many times, consumers or customers make decisions about whether or not to trust a particular company based directly on the…
Alabama weather is unpredictable and often frightening. One rule of thumb, however, in managing the chaos that comes with hurricanes, storms or tornadoes: preparation is essential. Here are seven things you can do inside and seven things you can do…
Your HVAC business has the potential to grow beyond expectations this year. You've already thought through many ways in which you can boost sales and build relationships by emphasizing customer service. Your equipment is well-maintained or upgraded. You're ready to…
There are many new trends in the consumer-facing, DIY, home improvement industry that may end up impacting your business for the better. That is, if you're prepared to meet consumer demands. 2019 and 2020 Home improvement trends While 2019 saw…
Whether out of necessity, or simply keeping up with today’s trends, you've decided to take on a significant home improvement project this fall. Or perhaps a specific element of your home finally went kaput after a long, Alabama summer. We've…